International Women's Day
Event series branding for International Women’s Day. The brief was to create an identity which could be used year-on-year to gain brand awareness and consistency.
This identity has currently been used for 2 years and has been successful in moulding to new panellists and subjects matters.
Involvement: Creative concept, social assets - static and animated (used across paid and organic channels), window vinyls, videography and photography direction, web assets, email design.
The identity for the campaign relies heavily on the constallation style graphics. Examples below of how these were created for the 2 years this has run.
Our events series rely heavily on social media promotion. From posting organically to using paid media, we aim to target the relevant audiences for the events. Working with line-up graphics to tease the event series and promotional assets for individual events, these are both static and animated depending on the use case.
Making sure the events are set up correctly, using digital screens, stages and set props where appropriate.
Front-end webpage design with creation of landing pages and individual event pages. All promotional assets drive traffic to the IWD webpages, to bring clients back to the Fora website.
